Monday, 14 August 2017

Power Of Adsense For Search

A lot of publishers have always wondered if there is a way by which you can increase your Google Adsense earnings. Is there a different kind of Adsense which can give you high CTR and high revenue? If you think plain text ads are turning your readers off, then there is an alternative for you called the Google Adsense for search.

Adsense for search allows you to add a Google search box to your site. This allows readers to use Google search right from your site. The search results are displayed along with sponsored results and if anyone clicks on the sponsored links you get paid by Google (or in particular the advertiser of the sponsored link). This helps your readers find useful information on your site or the web and gives you insights of your readers.

Not many of the publishers might know the following fact about Adsense for search: The search results page can be easily customized to fit your site's theme and content. This increases the use of Google search box on your site and hence increase in overall click through rate(CTR). Your Adsense for search reports shows top 25 queries on your site. This information is particularly useful when you want to decide the next post for your site or to determine the information which your site lacks. If a particular topic is searched frequently on your site, you might as well consider adding the information instantaneously to improve traffic and fulfill the demands of your readers.

Adsense for search feature is not used by most of the sites even though it is a good resource to increase your CTR and revenue, but webmasters are slowly becoming aware of the earning potential and are adding it to their websites to increase the readers experience, earn revenue and to very clearly understand the needs of their readers.

It is the right tool that should be used by webmasters who have a low Adsense revenue to significantly boost your Adsense earnings.

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